Most freelancers love the idea of narrowing down their niche. They find relief thinking about it...but they’re scared to pull the trigger.

One problem freelancers have is they can do a variety of things well. It’s fine to offer all the things when you’re just getting...

Every business owner needs a tight, simple way to communicate what they offer.

With a great one-liner, you’ll be able to say exactly what you do, who you help, which problem you solve, and the transformation you offer - in one and a half sentences or less. 

But I’ll...